Part 9 - £100,000 KDP Brand Case Study

Week 29-34

Last time I wrote about how this KDP side project has been a grind to reach this goal due to the product alignment issues. Essentially trying to hit £100k or £1M or £10M value has very different limitations but is all the same level of “hard”.

And over the part 6 weeks or so, we seem to be stuck in this £20-25/day earnings mark. Hitting almost exactly £160-170 net a week for what seems like months.

Good news is we finally broke out of this range in week 33-34.

There were 3 main reasons causing this jump.

The smaller two;

• Removing negative, obviously sus fake reviews - took ages but managed to get it done.

• Launched a new book that got a few sales (last line).

But in reality those didn’t make up much of the difference.

The main bump was from going all in on a book, which as per the screenshot, you can see generated 42 sales last week for £151 profit.

The reason behind this book’s success is due to using this product as the centre for a case study.

This is the case study for an Amazon SEO / marketing course I’m building showing how to go from 0 to 10 sales a day for a brand new product from scratch.

So ensuring this was done perfectly and taking the lead on a lot of the marketing side myself has lead to this increased performance.

The book is currently sitting around 6 sales / day, obviously a bit of a way to go but based on the niche, Christmas increases on Amazon and driving some external traffic to Amazon listings through some growth hacking / creative organic marketing, that should be enough to see that uptick cross 10/day before the end of the year.

As mentioned in part 8, would have liked to be closer to £50/day by this point but good progress considering where we were and in reality never having done anything related to KDP 8 months ago.

The KDP side may take a back-seat in the future due to the massive rise in productivity I’m getting from AI softwares and the opportunities those are showing in other businesses and projects. Not that it really takes up much time, probably about 2 hours a week now, but in general from a purely time based ROI / opportunity cost it’s inferior.